Designing Delivery: how we deliver, is the most important factor in the success of what we deliver. Too often we grab whatever off the shelf framework/process and get to work without thinking about how it works, why it works, how it applies to us, how it affects our culture, and whether it’s the right thing to do or not. We struggle through our product delivery without stopping to understand how we work, what might be broken, and let the process take over our lives. Intentional design of our way of working, and using system design thinking to achieve it, can improve an organization’s ability to deliver value effectively, while enhancing the interactive experience with those we collaborate with.